Marketing Representative

San Pedro Sula, Cortes, Cortes, Honduras
Full Time
Mid Level
*When you submit your resume, please make sure it is uploaded in English.

Position Title: Marketing Representative
Employment Type: Full-time

Position Overview
We are seeking a detail-oriented and results-driven Marketing Representative to support our digital marketing initiatives and lead generation efforts. This role will be responsible for managing email marketing campaigns, paid media, and performance analytics, with opportunities to contribute to website content and optimization in future phases. The ideal candidate is hands-on with marketing automation tools, data-driven in decision making, and capable of executing campaigns from concept to analysis.

Key Responsibilities
Email Marketing (2 Campaigns per Month)
  • Plan, build, and execute email campaigns to a lead list of approximately 3,000–4,000 contacts.
  • Manage follow-ups based on engagement metrics such as opens, clicks, and conversions.
  • Create and distribute a quarterly company newsletter highlighting product updates, case studies, and industry trends.
  • Maintain accurate segmentation, automation workflows, and list hygiene within our Zoho CRM.
Paid Media & Social Campaigns
  • Create and schedule 3–4 LinkedIn posts per week to increase brand awareness and engagement.
  • Develop, launch, and manage LinkedIn and Google Search ads, including creative design, targeting, A/B testing, and performance optimization.
  • Monitor and report on ROI, cost per lead, and conversion metrics to continuously improve campaign efficiency.
Analytics & Reporting
  • Provide weekly performance reports across email, paid media, and website traffic.
  • Deliver actionable insights and recommendations to optimize marketing performance and lead generation.

Website & Content Management (Optional / Phase 2)
  • Manage updates and basic content maintenance on the company’s WordPress website (hosted on GoDaddy).
  • Collaborate with internal stakeholders to ensure content consistency, accuracy, and SEO optimization.

Qualifications
  • Bachelor’s degree in Marketing, Communications, or a related field preferred.
  • 2+ years of experience in digital marketing, preferably in B2B environments.
  • Proficiency with Zoho CRM, LinkedIn Campaign Manager, and Google Ads.
  • Strong analytical and reporting skills, with experience using Google Analytics or similar tools.
  • Excellent written communication skills and attention to detail.
  • Experience with WordPress is a plus.

Note:  This description indicates, in general terms, the type and level of work performed and responsibilities held by the team member(s).  Duties described are not to be interpreted as being all-inclusive or specific to any individual team member.   

No Third Party Agencies or Submissions Will Be Accepted.   

Our company is committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. DFWP   

Opportunities posted here do not create any implied or express employment contract between you and our company / our clients and can be changed at our discretion and / or the discretion of our clients. Any and all information may change without notice. We reserve the right to solely determine applicant suitability. By your submission you agree to all terms herein.
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